Hi, I'm Laura, a nonprofit digital communications leader based in Northern Colorado.
I am passionate about digital strategy and storytelling to support nonprofits working towards environmental and climate solutions. My expertise includes digital strategy, content development and advocacy campaigns for organizations working for the greater good.
I invite you to explore my work.
Graphic design
The goals: Help initiated supporters and political decision makers understand more about climate and environmental issues my organization was trying to solve; increase inclusion by telling stories from a diversity of communities; compliment larger campaigns that drove supporters to action pages and donation pages.
My role: Meet with stakeholders and shape the overall narrative and direction of the project, manage the project to ensure multimedia assets from the writer, cartographer, videographers were coming together at the right times, provide guidance on the copy and assets mid-project, edit and rewrite drafts of copy, create headlines and subheads, work closely with cartographer and designer to identify most impactful points to illustrate, then provide copy or edit all captions and map narratives graphics. Finaally, write and produce associated promotions such as emails, social media and web site homepage promotions.
Explore a featured selection of my editorial management, content production and writing work below.